Jacksonville Launches Unique Social Media Campaign for Community Improvement

Mayor-Launches--More-of-This,-Less-of-That--CampaiYesterday One Fat Frog Restaurant Equipment discussed the JAX2025 community initiative in Jacksonville, Florida. Following up on that community-driven movement, Jacksonville Mayor Alvin Brown announced the “More of This, Less of That” campaign. The idea behind it is to have residents take and share photos concerning what they believe Jacksonville does well and where there is room for improvement.

This social media campaign is intended to be an easy way for residents to communicate with the city of Jacksonville while they share ideas on improving the community in a unique and visual way.

The Mayor is asking residents to post photos to Twitter or Instagram containing the hashtag #MoreofThis for places, events, initiatives they wish to see more of. For subjects they believe should be improved or done away with, residents can use the hashtag #LessofThat. Participants can post their photos on the City of Jacksonville’s Facebook page or email them to More@coj.net or Less@coj.net

Selected photos will be added to Jacksonville’s Pinterest page and shared throughout the city’s other social media accounts.

Mayor Alvin Brown stated that the campaign is a user-friendly way to share their opinions about Jacksonville.

Find our more about the “More of This, Less of That” campaign, head over to the official page.

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